I can't publish my Give It Up slides just yet, but give me a month and I'll post them here. But for those of you wanting the slides for Breaking Up with your Agency is Hard to do, I will post them in here for all to see. Please remember, I am not pushing you to leave your agency. Just as I said on WebmasterRadio, this was about making the transition easier when and if it does happen. There are some fantastic agencies and they are worth every ...

The web is getting inundated with request for votes on their proposed panels for SXSW Interactive. In true fashion, I have one as well. If you have a few seconds I'd like to tell you where to vote for ours and most importantly, why. VOTE HERE Title: Rock Your Video Marketing Like a P*rn Star (With More Clothes On) It's an all girl panel including myself, Laura Alter and Nadia King. Three hot women talking about video marketing and ...

As I was blow drying my hair this morning (which takes a while), I was thinking about the conference and why I am so excited. I've told a lot of people to read this blog for my updates, so hi everyone! And I also know that a lot of people are reading these through the SMX Advanced social tool. That's part of why I wanted to write this. I am so excited because I not only get to learn from some insanely smart people, but this year I fell like I ...

I went to the 8th Annual Texas Conference for Women yesterday and had a blast meeting such great women. It was empowering hearing from all the speakers, and making such great connections. I've gotten a chance now to get my personal website back up, and update my LinkedIn. Sometimes it takes meeting new people to get you going again on your dreams and goals. I had originally wanted to attend to hear about the scholarships, but then developed a ...

Personalized Search. This is what everyone is talking about after the show. Duplicate Content? Nay. Personalized Search is where it's at right now. Here's my run down:Danny Sullivan started with a review of personalized search. Basically, influencers like Google Personalized Home Content (iGoogle), Google Bookmarks, Search History, and Web History all play into what Google knows about you. They then use that to figure out what you like, and what ...

This session was in a much nicer room than the organic sessions. That was noted many times in the organic side. Danny begged us not to come over here and see the cushiness that the paid side gets. Then justifies it by calling organic the "tough marketers." To the session: YahooStewart from Yahoo starts out by talking about Panama -- blah, blah, we've heard about it, we are living it. Move on. There were some points about Yahoo now revealing ...

Recommendations for larger clients that want to keep an eye on reputationJust educate them and assure them that you will be on top of it. Work with brand evangelists on other sites.Don't expect it to get any better.Blog sponsored by the company instead of by the company. Get an outside person to write it and fund it. **I like this idea**How would you scale getting back links (link bait)? Is there an easy way? Get awards and links from those. ...

This is a debate, real live debate, so the posting might seem a little weird. I am going to to to update it more when I get slides.Panel Members:Misty Locke*Peter Hershberg*Robert AshbyChris Zaharias*Bid Mangement is Dead TeamMisty: "My theory ... that I have, that is to say which is mine ..."Not saying its completely dead, but that search marketing is better and can be better. Three Principles1. Basic Build and fundamentals of a bid toolCan't ...

I personally love social media and its impact on the search world. I think it had and will change a lot in marketing and the way we do business. It puts us in charge, the people, the customer, and that is the way it should always have been. MySpace, YouTube, and many others have paved the way for a new kind of world. Consumer Targeted. Alas in the B2B world, there really isn't a place for this. Traditional consumers could care less about a time ...

It was called a You&A - a wonderful sit down with Matt and Danny Sullivan to start the morning. It all started with Danny stripping down to his ... casual outfit. He took off his coat, then his tie ... then his shirt ... talk about love of SEO Men. But alas, there was a Disneyland T-shirt underneath. Then the pants went -- to reveal shorts underneath. Nice socks Danny!HighlightsThe QA started with supplemental versus main index results. The ...