Working in search engine marketing, we see all sorts of articles that seem like they will give you the answers to all of your online marketing issues. I've written some, and the titles do sound awesome, but if you read them they will always say (or should) "every company is different." We can tout different site maps and plans all day, but in the end the point is there is no road map to success. Online or in life generally. If you read any ...

This is going to be a short entry, but to follow up a tweet: He did order them, and in fact got me one too. (He mentioned where he got them here.) And here is the evidence. Needless to say, there will be much fun with this stamp when doing thesis research. ...

We had a debate in class about getting an MBA from a top tier school like The University of Texas at Austin McCombs School of Business (that's a mouthful) versus Texas State University at San Marcos McCoy College of Business. There is the perception that the MBA from Texas is better, worth more, than that from a second tier school like Texas State. I can personally argue both sides. My undergrad is from Texas, and my MBA will be from Texas ...

One of the hardest things I have done in my academic career is deciding to do a thesis. People give me the worst looks when I tell them I am starting my thesis this summer, and they are in the program. It's not the normal road, but the electives offered in this program are too off base of my current goals and career path. A thesis allows me to focus on Internet marketing and help my community by using university resources to do research. In ...

Background: I am taking two classes at Texas State University through their McCoy School of Business MBA program. These classes are one night a week each from 6:30-9:15pm. I am also speaking at SMX East and Pubcon this Fall, which require me to miss class. For me, it's worth it to incur possible penalties (there are no tests on those days) for what I will gain from attending the conferences. But today I got to thinking why I am even penalized ...

Okay, a post I was writing for here I gave to Bruce Clay as a guest post. I think it was a good topic, and Bruce Clay gets many more readers than I, so I sent it that direction. The Adolescence of SEO Next up, someone on twitter asked me to keep everyone up to date on my schooling and it's progress. So I will attempt to be better about updating everyone on what I'm learning and how it applies to SEM. I just got done with a class called ...